[youtube=http://www.youtube.com/watch?v=8L8TJOzWTcU&feature=player_embedded] It's a nice idea to counter the problems John Raese has run into by trying to hire actors to play West Virginians.
Too bad the ad looks like something produced in 1985. From the bad backdrop to the flame wipes to the stilted read off the teleprompter. It's a wasted opportunity to hit back, when you produce something that is so obviously inferior quality. Third party validators are great, but if the production quality is not up to par, it effects how the ad is perceived.