Sometimes we confuse the jelly with the donut.

in

http://www.youtube.com/watch?v=1_S9iDzgPc4 I like this spot so much better when we're hearing from the candidate...

It's like passion, energy, connections, then Blah (message), Blah (poll issues), Blah (on the nose), energy again.

When it comes to emotion v. message which one will you remember from this spot?